welcome
Design Theory 19 is a Full-Service Interior Design firm serving Wisconsin since 2007.
We are Leaders in the Industry for both Residential and Commercial Design. Bringing fresh, unique ideas to remodeling projects and new construction is our passion.
Our Services
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Home Construction + Renovation and Furnishing
A timeless project confirms the Principles of Design have been followed to create a stunning and intimate environment for your home. We create a comprehensive floor plan that maximizes the use of space while showcasing a custom design just for your family. Our team provides a comprehensive plan from the floor plans and renderings, to the product specification such as: lighting, cabinetry + counters, space planning furniture and so much more!
Arrowhead Trail
Camp Phillips
Eagle Ridge
Marble Rock
Vallie Lane -

Kitchen and Bath Remodeling
The two hardest working spaces in your home need to be working at max capacity the way we live now and for your future. Our design team generates a fully developed construction packets which includes: Floor Plans, 3D Colored Renderings, Product Specifications as well as a mood board to show what your space will inspire to be!
3D Renderings
Blackberry Court
Country Club Road
Crestwood Drive
East Lakeshore Drive
Tall Oaks -

Commercial New Construction + Renovation
Design Theory 19 creates unique spaces that focus on healthy, ergonomic work environments. We create forward-thinking furniture configurations to encourage proper work flow, employee productivity & retention, as well as a healthy and positive atmosphere.
Fehrman Orthodontics
Silverstone Memory Care
Wausau Supply
Infused Event Space
testimonials
featured projects
commercial
Infused Event Space
residential
River Estate
Our Story
Since its founding in 2007, Design Theory 19 has evolved from a retail design store in downtown Wausau, Wisconsin, into a multidisciplinary interior design firm. This growth has allowed the team to engage in a wide range of Residential, Commercial, Senior Living, Dental, Healthcare, and Hospitality projects.
At the core of Design Theory’s philosophy is a focus on the fundamentals of architecture and interior design. With over a decade of experience in projects of all sizes, the firm crafts distinctive spaces that emphasize how clients experience and interpret visual information. Design Theory 19 separates ideas and style, taste and trends, from the universal principles of aesthetics that resonate with everyone. In addition to offering full-service design, the firm continues its retail roots by providing a curated selection of home furnishings and accessories. Embracing an open-door policy, Design Theory 19 welcomes clients and community members alike to explore its retail space and connect with designers in a collaborative, inviting environment..